Responsive web design is a technology used by web designers in order to build one website that will look good and also perform correctly on any screen size. Not long ago, if you wanted your company to have a presence for all users on any device you would have to have at least two versions of the site, one for PCs and laptops and the other for small devices such as tablets and smart-phones.Maybe you would also need an app for mobile and iPod users.
Nowadays with so many tablets and different sizes of mobile phones, many of which can also be viewed in portrait or landscape just by turning them, this has become even more confusing. Without the use of responsive design we would effectively have to build up to a dozen different versions of your web site for the same content. This would obviously make things a lot more complicated for the designer and a lot more expensive for you.
Fortunately, we can now produce just one site that will resize and adjust its layout in order to look good and function correctly on any device. No more scrolling left and right or trying to stretch a page to make it readable only to find the text gets covered up by an image or an advert.
Do I need a whole new site redesign?
No, in most cases we can convert and adapt your current site to a responsive design. This means it needn’t cost the earth and you can keep all the content you have worked so long and hard to put together.
So what does this mean for my business?
It means that you will be able to reach a much larger target market which should lead to more site visitors and more sales.
What do I do next?
Drop us an email and we can look at your current web site and let you know how we can help you to move over to a new modern and smarter responsive design.
Where Can I Get More Information?
There are loads of articles out there on Responsive website design. One of my favourites is this one by smallbiztrends.com; written in plain English and explaining things in a little more detail. Or of course, you can just ask us.